Skip to main content
Home
Marketing Services
About
Blog
Home
Marketing Services
About
Blog
Stories, ideas and insights
Motor sector expert
January 13, 2021
I have a strong record of success in the auto sector, working with a range of auto businesses.
Continue reading
Magnetic marketing
August 18, 2020
All businesses want to generate more traffic, more leads, more customers. That's always been the role and purpose of marketing for sales.
Continue reading
Hard advertising lessons
August 6, 2020
Many years ago while studying marketing I read a case study on the car rental company Avis that left an impression on me.
Continue reading
Showcase your expertise to win the right customers
June 16, 2020
Showcasing your own expertise via compelling content is a powerful and very smart marketing technique.
Continue reading
We need empathy
June 4, 2020
The role of advertising was always to make products and services appealing. 'Appealing' doesn't cut it now.
Continue reading
Bosch 'Personality Quiz'
April 3, 2020
My online campaign for Bosch Professional Power Tools UK—a ‘personality quiz’ for tradespeople—delivered on engagement, entertainment and data.
Continue reading
1
2
3
4
5
…
9
